Free tool for snow removal companies
Is your website ready for winter?
Type your website. In about a minute, see which of the four things buyers look for it answers, and how it compares with 1,247 Canadian snow removal sites.
ExampleKestrel Snow & Ice
2 of 4
buyer questions answered
- Reply time
- Insurance
- Price
- Reviews
Ahead of 54% of Canadian sites
Checking your website
This takes about a minute. Keep this page open.
- Opening your site
- Reading your pages
- Looking at it on a phone
- Comparing it with 1,247 sites
How it works
- Type your websiteJust the address. No sign-up.
- We read your public pagesUp to 16 pages, in English or French, plus your homepage on a phone.
- See your score and fixesWhat you answer, what’s missing, what to add first.
What we check
The four questions, and what a good answer looks like
Buyers ask these before they call. Here’s how each one reads on a site that answers it, and how many of 1,247 Canadian sites leave it out.
-
How fast will you get back to me?
87% leave it out
ExampleWe reply within 2 hours, 24/7 in a storm.
-
Are you insured?
51% leave it out
ExampleFully insured: $5 million liability, WSIB covered.
-
What will it cost?
74% leave it out
ExampleDriveways from $450 a season.
-
Do other people like you?
41% leave it out
Example“Cleared before 6, every storm.”Mel R.
And four basics
- A gallery of your workReal lots and driveways you clear
- A quote formShort, with the property address
- A number you can tap to callAt the top of every page
- This year in your footerSo the site doesn’t look abandoned
What you get
A short report you can act on today
- Your scoreHow many of the four questions your site answers, and where that puts you among 1,247 sites.
- The words we foundEach answer quoted from your own pages, with the page it’s on, so you can check it.
- What to add firstThe missing pieces in order, with wording you can copy, by email if you want it.
Before and after
Four short lines change the first screen
The same made-up homepage. Before, a buyer has to dig or call to find out. After, the four answers sit under the headline.
How you’ll compare
Only 52 of 1,247 answer all four
Your score is set against every snow removal site we read in Canada and the US in October 2026. Most answer one or two.
- 23%None282 sites
- 32%One397 sites
- 26%Two327 sites
- 15%Three189 sites
- 4%All four52 sites
- 14%None172 sites
- 35%One436 sites
- 33%Two404 sites
- 14%Three169 sites
- 4%All four52 sites
Our snow removal work
Rather hand it off? We build these
Here are three snow removal websites we designed, for residential plowing and for commercial snow and ice work.
Compare all three on our snow removal pageQuestions
Before you run it
Is it free?
Yes. No sign-up and no card. You only give an email if you want the report sent to you.
How long does it take?
About a minute. Most sites take 20 to 60 seconds. A site checked in the last day comes back at once.
Does it work on French sites?
Yes. It reads English and French, with French words for Quebec sites, like assurances, soumission and avis.
What do you read?
Your public pages: your homepage and up to 15 more, and your homepage on a phone. Nothing behind a login. We don’t fill in your forms.
Can it miss something?
It can. It reads the words on your pages, so a price inside a picture, or reviews in a widget it can’t open, won’t count. When in doubt, it says yes.
Can I run it again after a fix?
Yes, the next day. Each website is read once a day.


